Soft Cell’s final – and sold out – show will be broadcast Live from The O2 in London to cinemas across the country on 30th September.
This is a unique way to experience an event that is sure to go down in pop music history, as one of Britain’s seminal bands, Soft Cell, ‘Say Hello, Wave Goodbye’ with an incredible finale live on the big screen.
Celebrating their 40th anniversary, this will be the group’s only and last EVER show, as well as their first in 15 years.
The filming of Soft Cell’s final live show is a Live Here Now production in partnership with Toward Infinity. The show will be broadcast in 5.1 surround sound audio and will be filmed in full HD with a comprehensive 13 camera set-up, directed by Tim Sidwell (Bring Me The Horizon, Marillion, Steps, Bananarama).
Soft Cell will reunite for one last time at London’s The O2 on Sunday 30th September, and we are now delighted to be able to confirm that, in conjunction with our friends over at Live Here Now, we will be recording the show for CD, Vinyl, DVD and Blu-ray release.
In advance of next year’s standard retail editions, very special deluxe collector’s editions of all those items (each of which comes with a full audio download of the concert) are available to pre-order now – and in various money-saving bundles – alongside an exclusive photobook, t-shirt, limited-edition collector’s boxset, and more besides.
West Berkshire Brewery (WBB) and synth-pop duo Soft Cell have collaborated to create a limited edition new beer named ‘Say Hello Wave Goodbye’, available exclusively in Mitchells & Butlers pubs in cask from 3rd September.
‘Say Hello Wave Goodbye’, 4.2% ABV, is a pale ale inspired by the classic English Bitters enjoyed by the band during their early years in Leeds, with the addition of New World hops to reflect their time in America. The beer has flavours of digestive biscuit, toffee, grapefruit and orange and will be on tap across the popular M&B brands Nicholson’s Pubs, Ember Inns and Castle Pubs for three months as part of their Autumn Seasonal Cask Range. A 5.2% bottled version of the beer will also be available as an extremely limited edition one-off brew with a release date yet to be announced.
The pale ale will be available just in time for the band’s final show at the O2 in London on 30th September. The show and the beer are both named ‘Say Hello Wave Goodbye’ as tribute to one of Soft Cell’s best-known songs from the duo’s 1981 debut album Non-Stop Erotic Cabaret. The classic Number One ‘Tainted Love’ was also taken from the same album, which remains one of the biggest-selling singles of all time in both the UK and the US.
Mitchells and Butlers’ Beer and Cider Procurement Manager Ben Lockwood said “Our guests really engage with collaborations such as this, and having a band as iconic as Soft Cell step in to the beer world will only stimulate more great conversations in our pubs this Autumn”
Ruth Mitchell, National Account Manager for WBB said “We are so pleased to be working with M&B and Soft Cell on this project and can’t wait to see the beer in fans hands!”
Dave Ball of Soft Cell commented “A pint is a game of two halves, and I can confirm that no synthesisers were used in the making of this product”.
The collaboration has been brought together by music marketing consultancy Renegade Music who have successfully delivered several beer and music collaboration projects for bands such as elbow, Stereophonics and New Order.
Beer fans will be able to try the new brew at Mitchells & Butlers pubs across the UK, including Leeds’ famous Scarborough Arms, where the band used to drink, and also a number of legendary London watering holes including The Crown And Two Chairman and The Marquis Of Granby, located in the Soho setting of many Soft Cell songs.
Following this morning’s first radio play of Soft Cell’s brand new single Northern Lights courtesy of Chris Evans over at BBC Radio 2, we’re delighted to bring you more information about the single, the first from Soft Cell since 2003, which will be available to download and stream from midnight tonight.
The two new tracks Northern Lights and Guilty (‘Cos I Say You Are) will be available on limited 7″ vinyl and CD from 28 September, and both are available to pre-order from the OFFICIAL SOFT CELL SHOP at Lexer Music now. There will also be a video to accompany the track and we’ll have more information on that soon.
A – Northern Lights (Radio Edit)
AA – Guilty (Cos I Said You Are)
A – Northern Lights (Original Version)
AA – Guilty (Cos I Said You Are) (Original Version)
A – Northern Lights (Extended Version)
AA – Guilty (Cos I Said You Are) (Extended Version)
A – Northern Lights (Extended Dub Version)
AA – Guilty (Cos I Said You Are) (Extended Dub Version)
In addition, a brand new TV-advertised compilation album – Keychains & Snowstorms – The Singles – will be released on 28th September. This Best Of release will feature some new edits, the original versions of the two new tracks, and brand new artwork and sleeve notes. Keychains & Snowstorms – The Singles is available to pre-order from the OFFICIAL SOFT CELL SHOP.
• Tainted Love
• Where Did Our Love Go?
• Say Hello, Wave Goodbye
• Sex Dwarf
• Insecure Me
• Where The Heart Is
• Loving You, Hating Me
• Soul Inside
• Down In The Subway
• Divided Soul
• The Night
• Northern Lights
• Guilty (‘Cos I Say You Are)
We can also reveal that Soft Cell have recorded another brand new track, which will be exclusively available on a Soft Cell-branded 8GB USB memory stick which leaves plenty of extra space for your entire Soft Cell collection alongside the new track! The memory stick – complete with a special Soft Cell snowstorm keychain – is also available to PRE-ORDER RIGHT NOW from the OFFICIAL SOFT CELL SHOP at Lexer Music.